About Me

I am a 37-year-old art enthusiast and seasoned creative professional with extensive experience in creative agency and digital design industries. Over my career, I have advanced from Graphic Designer to Art Director and now serve as a Senior Manager/Head of Creative. My expertise includes successfully leading teams of creatives and designers, overseeing campaigns from strategic planning to execution, and delivering countless high-impact projects. I have fostered extensive collaborations between UI/UX teams, business units, and brands—both locally and regionally—within the Alibaba Group ecosystem.

My turning point from creative agency to online industry stemmed from my vision in helping micro, small and medium enterprises (MSMEs) as well as big companies in advertising their products/services that can reach their targeted customers in the most visually engaging and effective way. I thus believe that I can contribute not only in delivering high-quality design to provide the best online user experience, but also to shape enterprises in growing their businesses in the digital age, in Indonesia and beyond.

Contact

Experience

Clients